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The Sale Settles
Finally, the land settles. The Real Estate agents and the Lawyers take their money directly out of the sales fee before you even see it which saves you having to write a cheque out. Depending on which side of the fence you sit this may be a good thing as you can put all those sleepless nights and what seems endless negotiations behind you. What’s really depressing and makes you reach for the first stiff drink that you can find is the moment that the new bank balance [that looks like your hard work has actually paid off] suddenly gets blown to smithereens by the bank clearing out the mortgage and every other loan you ever took out by leveraging against your property in the first place.
If there’s a delay between the property settling and the lawyers telling your bank, you could withdraw all your money and book a flight to Mexico and sip margaritas on the beach watching the sun go down for the foreseeable future while the purchaser tries to find you (of course we don’t condone this behaviour but it’s something that lawyers can mess up on and as a seller leave you high and dry). Unfortunately, we were too slow and had to deal with a slightly less than depressing bank balance instead.
On a brighter note we can finally move on “literally” to pastures new. Reflect on what was but not too long because regardless if you had a good or bad experience with that property I bet you learnt something new, even if it was “not to make the same mistake again”.
Lessons Learned – Selling your home Part 1
Some points worth considering when selecting your vendors [Selling] agent:
Brand Selection
- Who are you selling to? If international does the agent company have a good international brand and marketing presence?
- Has the brand had bad media publicity that may put potential buyers off?
- Is there a satellite office near your property? If not, agents may not give your property as much attention as a local office may?
- Is the office located in a good high foot traffic area?
- What commissions does the agency charge if successful selling your property? Negotiate when listing because it’s too late to negotiate a fee when they have a buyer.
Agent selection:
- Meet your agent in person, do you like them and are they personable? If they’re not then they will put buyers off.
- Are they presentable but still approachable in their manner. Good agents don’t overdress and make their clients uncomfortable.
- Are they articulate in their communications? Email them to see how well they come across.
- Ask someone to call the office and your agent in particular asking about properties that your property would fall in, i.e. area and number of bedrooms etc. Do they mention your property?
- Never accept a marketing proposal without hard evidence that it gets results. This is the sure fire way to lose money. Ask them how much margin they make on a media booking.
- Challenge your agent to see how hard they are going to work for you i.e. are they going to put adverts up in the local yacht club, golf course etc at no cost to you?
- Never get pushed into an exclusive listing especially if your property is market priced and highly sought after. This will only limit your property exposure and have less agents working for you. Choose two or three agents from different companies to start with and see who is working hardest, you can always cancel their listing.
Last but not least ask yourself why you bought this property, where did you see the advert and who might buy it now? Write down a typical profile of your buyer (age group, budget etc) and put yourself in their shoes i.e. if your home is by a marina why not advertise in a yachting magazine or on the local yacht club notice board etc.
The story so far
For the purposes of this story I shall identify myself as “Dan” a degree educated, English speaking, late thirties European male who has earned every single penny (or cent) in my professional life i.e. I haven’t had any donations from my family to assist climbing the property ladder. I am married with a young family and own my own technology consultancy that operates in the Auckland region.
The journey starts here, selling a large piece of waterfront land in the Bay of Islands that I bought in 2002. We intended on building a family home on this piece of land but circumstances led us to residing two hours south closer to Auckland.
Having a mortgage on this piece of land and renting closer to Auckland meant that even though we enjoyed a salary in the top five percent of New Zealanders even we had to curtail my life long dream of designing and building my own home until we sold the land. Like many governments around the world the New Zealand tax system has a strong affect when trying to “reap your rewards” on your investment in education and working hard for a living. So here we are, looking to sell our dream land in order to design and build closer to the more expensive and less lifestyle orientated Auckland surrounds.

